Key Takeaways
Booth staffing is critical to your trade show success, from exhibit traffic to lead generation to overall ROI.
• You can determine what type of booth staffing is best for your company...
The Logistics of Preparing for International Trade Shows
According to the Small Business Administration. there are more than 33million registered businesses in the country, meaning there is much local competition. With such a competitive environment in the...
Key Takeaways
• Effective planning and goal-setting are essential for successful trade show exhibitors
• Personalized marketing is key to standing out
• Follow-up is crucial to maximizing ROI...