Modular, by definition, means “employing or involving a module or modules as the basis of design or construction”. Just as there is modular housing, there are modular trade show displays. The ...
Every company on the trade show floor is looking for an opportunity to differentiate themselves from other exhibitors, but what are the most effective ways of doing so. There are many ways including: ...
Training Your Exhibition Staff: Best Practices & Behaviors
The Purpose of Trade Show Training:
Trade Show staff training is a vital piece of exhibiting success, and yet is commonly overlooked. You wouldn’t promote a member of staff into a managerial rol...