There are many trade show design companies that merely create a dazzling design, but here at Metro Exhibits we opt to create an experience that brings your brand to life in the physical world. To do this we take the time to understand your company, products/services, goals, brand, and needs through a systematic assessment process.
Step 1: Understanding
The first step in the assessment process is to understand your company so that an effective physical representation can be created. This entails the deep dive into your brand to understand unique selling propositions, company goals, competitors, and much more. One of our goals is to bring in the different company stakeholders, such as sales or product, to offer additional information that can profoundly increase the effectiveness of the exhibit. This information is then compiled to be delivered to our creative team.
Step 2: Creative Brainstorm
Our creative team, exhibit designers, and sales team all meet internally to review the assessment information and brainstorm the solution. Each piece of information is reviewed and applied to the exhibit design and exhibit enhancements (A/V, video walls,).
Step 3: Initial Design
Taking all the information from the assessment and the brainstorm our design team then creates the initial booth / exhibit design.
Step 4: Creative Iteration/Final Design
This is a collaborative process, so time is built in for design revisions after a formal walk through of the design happens. Your team’s feedback is critical to the process. Contact Metro Exhibits to learn more about trade show booth design services.
Contact Metro Exhibits to learn more about trade show booth design services.